January & February 2020 Issue

How embracing the needs of all ethnicities and cultures has given the YMCA of Greater New York a strong presence... Read moreDetails

This month, we spoke with Lindsey Lerit, the membership director at the Merrimack Valley YMCA, about engaging new members during... Read moreDetails

Whether you’re currently in the market for a management software partner or considering making a switch in the future, there...

To create an exceptional fitness class experience for your members, you need three outstanding aspects: instructors, environment and programming. Focusing... Read moreDetails

Most often, whether an aquatics class is labeled for seniors or not, those are the members who attend. Aqua fitness... Read moreDetails

YMCAs, JCCs and community rec centers are unique. They’re nonprofit entities, but they have to keep the lights on. This... Read moreDetails

Delivering a great small group training (SGT) experience involves extra attention to detail when it comes to your layout, coaching... Read moreDetails

To effectively reach millennial parents, organizations with youth programs should redefine their marketing strategies as family roles, structures and interests... Read moreDetails

When it comes to personal data, maintaining privacy for families is of the utmost importance. Over the last decade, protecting... Read moreDetails

When considering a capital fundraising campaign, some community rec professionals may be unsure about whether to use a fundraising consultant.... Read moreDetails

In The Last Word, we sit down with an industry expert to share their wealth of knowledge with you. This issue,... Read moreDetails