Just like with any product, defining your brand will help you reach more members in your community. The process of defining a brand includes many steps, from generating marketing materials to writing slogans. The more ...
Four ways you can leverage group exercise to drive philanthropy. With NAYDO 2022 in our rearview and an ocean of philanthropic opportunities ahead, it’s time to start strategizing grass roots tactics that will not only ...
A look at the implications of Imposter Syndrome for group exercise instructors. Do I belong at the front of the room? What is Imposter Syndrome? It was first identified as Imposter Phenomenon by phycologists Suzanne ...
In Part 2 of this “Life After COVID-19” series, John Mikos from the YMCA of Greater Kansas City discusses the impact of the coronavirus pandemic on program participation. Is virtual the new standard? Or will ...
Small group training (SGT) allows members to get the benefits and motivation of a one-on-one trainer, and the sense of community and competition of a Group X class. The YMCA of Bucks County offers SGT ...
On the surface, winter months and aquatics programming don’t seem like a good match. Because members enjoy swimming any time of year, cold weather doesn’t have to signal a months-long hiatus from pool usage — ...
Relaxation programs are becoming more prevalent in community recreation as the industry shifts toward a greater understanding of recovery and its importance to overall wellness. In honor of National Relaxation Day, we examined a few ...
Long gone is the basic yoga class offering. Members who are interested in taking a yoga class want an experience catered to their needs, and those needs are liable to change. This is why the ...
CrossFit is not a typical community recreation offering, considering most of these facilities usually emphasize activities and services for the whole family. However, CrossFit can be a great addition to your programming, in spite of ...
Fitness programming will be a major selling point for your facility — the more engaging and heart-pounding, the better. To keep fitness offerings fresh, it’s important to stay on top of trending fitness programs and ...