Tag: Marketing
“Doing business without advertising is like winking at a girl in the dark. You know what you are doing, but nobody else does.” — Steuart Henderson Britt If you are in any fitness leadership role, ...
If you’re still sending out 30,000 identical emails to people, from past board members to a parent whose kid took a swim lesson six years ago, it’s time to make the cut — in the ...
Hosting events is a great way to keep current members engaged and attract potential new ones. Here, Erin Holt, the Kids Central and family programming manager at the Madison Area YMCA, breaks down the best ...
Your customers are hip to the advertising world. They react to being talked to, not talked at. Getting personal, by understanding the wants and needs of your member base, will help you build loyalty that ...
In the field of community recreation, children are offered a multitude of sports. To encourage youth participation, it’s important to offer the most popular programs and make them stand out. One of the first steps ...
First launched in 2010, Instagram is a leading social media platform that has taken the reins of digital marketing. Consumers now long to be captivated by images, short videos and timely content rather than faced ...
The fitness market is more saturated than ever, and the competition to get new members through your doors is stiffer than ever. National gym franchises, small group training boutiques and home workouts are just a ...
In this era of social media, the ability to spread the word and reach others is only a few clicks away. Naturally, many community rec centers have implemented a variety of social media platforms in ...