Category: Marketing & Sales
Morgan Klaif, the member services administrator at JCC MetroWest, shares how to best leverage Twitter for your nonprofit organization. Nonprofit Organization Goal Improving the quality of life for others at a community, local, state, national ...
YMCA professionals will be back in person April 6-9 in Tampa, Florida for the NAYDO 2022 Conference. To prepare, Carrie Yeiser, the senior director of events and marketing at Peake Media, gave her top three ...
Gary Bernstein, the CEO of the Jewish Community Alliance of Northeastern Pennsylvania, shares best practices for marketing in nonprofit. Dedicate as much time as you can in developing your agency profile by establishing a compelling, ...
Email marketing – what it is and why you need to clean up your list today. On average, 99% of people check their email every day, but the average email open rate is 17.61%. Several factors ...
Judi Christy, the director of marketing and communication at the Akron Area YMCA, shares a new approach to thinking about member retention. At the start of 2000, there was a movie with Mel Gibson and Helen ...
Key findings from a survey conducted by the NRPA research team on effective marketing and communications. With heightened isolation, mental health and childcare concerns as a result of the COVID-19 pandemic, effective marketing and communication ...
Marketing strategies to get members back into your facilities. According to Ignite Visibility, almost 90% of marketers say their social marketing efforts have increased exposure for their business, and 75% say they’ve increased traffic. After ...
Judi Christy, the director of marketing and communication at the Akron Area YMCA, shares tips on marketing to active older adults. “Okay, Boomer – It takes one to know one.” We’re recognized by our crow’s ...
In the July/August 2021 issue, we spoke with Lori Cook, the director of marketing at the Countryside YMCA in Lebanon, Ohio, about marketing fall programs for parents. What are some of the fall classes and ...
Lauren Burgoyne, the director of marketing and communications for the YMCA of Southern Arizona, shares about their post-COVID marketing strategy. While enduring month-long shutdowns, marketing was — and still is — a vital way to ...
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