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Home Webinars Roundtable

On-Demand: Turning First-time Visitors Into Lifelong Members: A Roundtable Discussion On Engagement and Retention

John Reecer by John Reecer
July 24, 2025
in Roundtable, Webinars
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Join Community Rec Magazine and Upace founder and CEO, Rachel Koretsky, as three recreation leaders share their battle-tested member retention strategies. Hear real stories from:

  • Wes Ashcraft, a center director at the YMCA of Memphis & the Mid-South
  • Bonnie Patrick-Mattalian, the chief experience officer at Kaplen JCC on the Palisades
  • Kristin McEwen, the chief experience officer at the YMCA of Metro Atlanta.

Learn from their wins, losses, and breakthrough moments and walk away with actionable strategies you can implement immediately.

This webinar is brought to you by Upace. Enjoy!

Turning First-time Visitors Into Lifelong Members: A Roundtable Discussion On Engagement and Retention: Upace (July 2024)

Stay up to date on industry trends, best practices, news and more.

Tags: Community Reccommunity recreationKaplen JCC on the Palisadesmember engagementmember retentionupaceYMCA of Memphis & the Mid-SouthYMCA of Metro Atlanta
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John Reecer

John Reecer

John Reecer is the editor of Community Rec Magazine.

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© 2026 Community Rec Magazine. Published by Peake Media.